Title: Retaining Your Customers Even When Times are Tough

Summary: Many professionals in our industry believe their top asset is their customer base. Without this group of people your revenue would dry up and your business would go under. Even during good economic times, prudent business owners understand that the services provided by their companies may be a lower priority than the other staples of life like mortgages, food, and gas. During tough times, keeping the flow of business can be even harder. There is business out there; you just need to come up with a plan to keep it coming through your door.

Steve A. Sylvester, CEO, Certified Arborist, Owner, S & S Tree & Horticultural Specialists Inc, South Saint Paul, MN, United States

Click here to read the presenters biography.